Sam Blank is a vision-driven creative leader in the travel sector.
With a background in industrial design, Sam brings a considered approach to projects, with expertise in creating luxury brand partnerships and innovative product solutions for airlines and hotels.
Sam is based in Melbourne, yet his work has a global reach, with clients and brand partners located across the world.
Project Showcase :
A selection of projects crafted under Sam’s leadership at Buzz Products.
All images are courtesy of Buzz Products and their associated clients, as indicated.
A conceptual project to enhance passenger
comfort in the Premium Economy cabin.
Award winning // Launched 2026.
TANGERINE x BUZZ
A timeless tableware range created in collaboration with Armani/Casa
// Launched 2025.
ARMANI/CASA x KOREAN AIR
A groundbreaking collaboration between Alessi and Delta Air Lines.
Award winning // Launched 2017.
ALESSI x DELTA
A pioneering 360 project across multiple product categories.
// Launched 2022-2024
GIORGIO ARMANI x ETIHAD
A collection of tableware that combines timeless style with modernity.
Award winning // Launched 2022
ARMANI/CASA x ETIHAD
A consciously designed premium bag tag for frequent flyers.
Award winning // Launched 2024.
QANTAS
High perfumery for luxury travellers in the Middle East.
// Launched 2023.